FAQs

Taylor Wimpey was formed by the merger of George Wimpey and Taylor Woodrow in 2007. With a history dating back to the 19th Century, Taylor Wimpey is one of the largest homebuilders in the UK and aims to be the nation’s leading residential developer for creating value and delivering quality. Taylor Wimpey is passionate about working with local people, businesses, local authorities and its customers to build aspirational homes.

Find you more about Taylor Wimpey at www.taylorwimpey.co.uk.

The circa 17.97 hectare site is located on the eastern edge of Hagley within Bromsgrove District. It lies to the south of Western Road and to the west of the A491. It comprises two agricultural fields split by an existing bridleway. Established woodland forms the southern boundary of the site, while to the west lies the residential edge of Hagley, as well as agricultural land.

The site has predominantly been in arable agricultural use and is therefore of relatively low biodiversity value. However, there are higher value habitats comprising existing hedgerows and a small copse of mature trees which will be retained and enhanced with additional habitat creation as part of the extensive green infrastructure proposals for the development.

Local amenities are situated to the northwest of the site and to the west of the A456. All facilities are within suitable walking distances (up to 1.6km walking distance) and include schools, local shops, railway station and community centre. Hagley Train Station is located approximately 15 minutes walking distance from the site and provides frequent services to Worcester, Kidderminster and Birmingham.

The site is currently located within the Green Belt, however it occupies a highly sustainable location for development on the existing settlement edge. For this reason it has been promoted as a grey belt site to meet housing need in Bromsgrove District. The site was identified by the council as a potential option for residential development in a Draft Development Strategy which will inform the emerging new Bromsgrove Local Plan (site reference HAG02).

Informed by the site's identification as a potential location to meet local housing needs in the emerging new Bromsgrove Local Plan, as well as analysis of existing site features, Taylor Wimpey's illustrative masterplan for the site at Western Road would provide a landscape-led extension to Hagley that responds positively to the village and its wider countryside setting, strengthens ecological connectivity, respects local character and delivers a distinctive, well connected and sustainable new neighbourhood. The development proposals would include:

• Up to 350 high-quality, energy-efficient homes in a range of styles and tenures.
• 50% provided as affordable housing, including shared ownership homes that would appeal to first-time buyers. There is also the potential for discount market homes to be provided as part of the affordable mix.
• A landscape-led approach to development, with a significant proportion of the site area provided as high-quality new landscaped public open space and biodiversity areas.
• Maximum retention of existing landscape features where possible, such as mature trees and hedgerows, bolstered by extensive new planting.
• An existing bridleway passing through the site will provide connections to a network of new walking and cycling routes through green corridors within the development.
• Outdoor recreational facilities including play areas for young people.
• A package of financial investment to support local services and infrastructure.

The proposed development is homebuilder-led, with Taylor Wimpey taking the scheme through the entire process from outline planning to delivery, providing consistency and certainty for the wider community.

Local planning authorities are required by the Government to update their Local Plans every five years. The current development plan for Bromsgrove District was adopted in 2017 and has now fallen significantly out of date. Bromsgrove District Council has acknowledged it needs to prepare a new local plan, the preparation of which is under way.

The site of the proposed development is being promoted for development through the emerging new Local Plan as a sustainable opportunity to contribute to housing requirements in the district. Bromsgrove District Council is currently at the scoping stage of the new local plan which is now being produced under the Government’s new plan making process, the details of which were published in the spring of 2026. The plan will be informed by the information that was gathered by the Council to support previous stages of plan making under the old system, including the Draft Development Strategy which was consulted on between June and October 2025. This document identified the site as a potential option for housing growth in Hagley (HAG02).

In December 2024, the Government published a new National Planning Policy Framework (NPPF) which introduced a new method to calculate housing requirement figures. This method has been carried forward from the 2024 NPPF to the new NPPF (published 17th August 2026). As a result of needing to apply this method, the number of homes Bromsgrove District will need to deliver across the council area has increased significantly, from 386 to 713 homes per year. The site lies within the Birmingham Green Belt. Bromsgrove District Council has recognised for many years the need to release land from the Green Belt in order to meet its future housing needs.

Taylor Wimpey considers that the site constitutes Grey Belt land under the criteria set out in the NPPF and having regard to the findings of Bromsgrove District Council’s Part 1 and 2 Green Belt Studies. The NPPF requires Local Planning Authorities to consider previously developed land first before moving onto grey belt sites and then finally Green Belt sites which are in sustainable locations. The development of grey belt land may not be considered to be “inappropriate” development within the Green Belt if certain criteria, as set out in the NPPF, are met.

The NPPF also requires that local authorities are able to demonstrate a five-year housing land supply. This is the amount of land that the Council must identify to ensure there are sufficient deliverable sites for residential development over the next five years. Bromsgrove District Council currently cannot demonstrate a five-year supply of deliverable housing land. In light of this, an outline planning application alongside the ongoing Local Plan process will help to contribute to meeting this shortfall at an early stage in the plan process, bolstering the council’s five-year housing land supply position.

An outline planning application establishes the broad principles of development, such as access arrangements, illustrative masterplan, number of homes, community facilities, and general extent of development.

If outline planning permission is granted, detailed planning applications called reserved matters applications would then be prepared for each phase of development. These would include further detail such as architecture, materials, detailed layout and landscaping. Both outline planning application and reserved matters are subject to statutory consultation carried out by the Local Planning Authority (Bromsgrove District Council).

The National Planning Policy Framework (NPPF) has significantly increased housing targets for many local authorities, including Bromsgrove, and requires that local authorities are able to demonstrate a five-year housing land supply. This is the amount of land that the Council must identify to ensure there are sufficient deliverable sites for it to meet its housing target over a rolling five-year period. Bromsgrove District Council currently cannot demonstrate a five-year supply of deliverable housing land.

It is therefore important that sites that have been identified as being suitable to meet future housing needs are delivered in a timely manner. Progressing an outline planning application alongside the process of preparing the new Local Plan will enable the delivery of new homes and community facilities from an early stage in the plan period, helping the Council to demonstrate housing delivery.

The proposed planning application will be for outline planning permission which will establish the broad principles of development, such as maximum number of homes, an illustrative layout and site access arrangements.

Should the outline planning application be approved, finer details such as specific house types, detailed layout, architecture etc would be subject to subsequent further applications (called reserved matters ) for each phase of development. This would involve further consultation with the community and statutory bodies.

While house types would be determined at the reserved matters planning stage, we have provided images of existing Taylor Wimpey developments on this website to provide an idea of the types of high-quality homes we build.

Up to 50% of the new homes at the new neighbourhood would be affordable homes, in line with the “golden rules” set out by the Government for development on sites that were previously in the Green Belt. This is expected to include a mix of homes for social rent and shared ownership homes for first time buyers.

Taylor Wimpey is committed to building great homes and creating thriving communities. Embedding sustainability across the business, delivering high-quality homes and places where customers can adopt a more sustainable lifestyle, are key priorities.

Our proposed new neighbourhood in Hagley would provide homes built to the emerging Future Homes Standard. This will see all homes equipped with air source heat pumps, PV (solar) panels, EV charging points and very high standards of insulation future proofed to achieve carbon zero.

The landscape-led design approach will see the maximum retention of existing trees and hedgerows wherever possible. The site's existing green infrastructure provides a strong opportunity to retain and enhance wildlife corridors, strengthen habitat networks and deliver meaningful biodiversity gains alongside new development. Areas of woodland to the south of the site are subject to a Tree Preservation Order, with the eastern woodland parcel also including a Veteran Tree. The proposed development has been designed to ensure these valuable arboricultural features and their protection areas are not impacted by the proposed development. Through the retention of key landscape features, the creation of new habitat areas, and the integration of biodiversity within public open spaces, ecology can become a defining element of the site's landscape-led approach.

The majority of the site is located within Flood Zone 1 in the Environment Agency’s flood map for planning. This means that it is at the lowest risk of flooding from watercourses. A very small area in the southwestern corner of the eastern site parcel is located within part of Flood Zone 2, however no development is proposed within this location.

In terms of surface water, the Environment Agency mapping indicates that the vast majority of the site is at less than low risk of surface water flooding. There is a small isolated area of low to medium surface water risk within a low spot in the northwestern corner of the site.

A site-specific Flood Risk Assessment will be submitted as part of the planning application for the proposed development. The Flood Risk Assessment will assess flood risk from all sources and be in accordance with the National Planning Policy Framework and associated Planning Practice Guidance for Flood Risk and Coastal Change. The Flood Risk Assessment will be informed by site visits, topographical survey mapping in relation to flooding and the local Strategic Flood Risk Assessment.

To mitigate the potential for an increase in surface water runoff from the development, a Sustainable Drainage Strategy will be developed in accordance with Worcestershire County Council Lead Local Flood Authority Sustainable Drainage Systems Design Guidance and the National Standards for Sustainable Drainage Systems. This will ensure that any increase in surface water runoff will be attenuated within the site, ensuring that surface water discharge rates do not exceed existing levels and, where possible, will provide betterment over the existing runoff from the site.

In addition to managing surface water from the development, the sustainable drainage features incorporated within the development will provide new wetland habitat with appropriate planting, contributing to biodiversity net gain.

Early-stage consultation has been undertaken with Severn Trent Water, North Worcestershire Water Management and Worcestershire County Council Lead Local Flood Authority including discussions on the surface water outfall location and their requirements should a pumped surface water connection be required. Consultation will continue throughout the preparation of the planning application. A Sustainable Drainage Strategy report will be submitted to support the planning application.

The vehicular access strategy for the outline application will be to provide three points of access to the site from Western Road. The western parcel will be served by a single point of access leading to a primary no through road with a series of lower-class streets leading from it. The larger eastern parcel will be served by two points of access with a loop road connecting the two accesses.

The primary pedestrian and cycle access will connect the two sites along their northern boundaries near to Western Road. This will include a crossing point of Western Road (form to be agreed) near to the junction with Amphlett Close. This will enable pedestrians and cyclists to use the footways and carriageways of Amphlett Close and Waldron Mews to access the facilities on Kidderminster Road via Dyas Close, Jade Drive and Bennett Drive.

Development to the north of the site has provided improved pedestrian and cycle connectivity. Opportunities exist to provide additional footway measures along Western Road which connect to Amphlett Close, aiding movement to the A456 and connecting to existing provision along Western Road and Newfield Road.

The nearest bus stops to the site are located on Worcester Road. These are approximately 1km from the site but provide access to the regular 192 bus service which provides hourly daytime services to Kidderminster and Halesowen where connecting services to the other destinations are available. The 318 service from Station Road, approximately 1.5km away, provides a regular daytime service to Stourbridge.

The development will explore opportunities to provide additional services close to the site and this could include a small local service connecting to key facilities across Hagley. Any new service would be supported by a 20-year business plan as per the requirements of Worcestershire County Council.

Taylor Wimpey’s Transport Consultant is undertaking a pre-application consultation with Worcestershire County Council Highways to discuss and agree the approach to access and transport matters more generally. This will further include the study area for capacity assessments and safety reviews.

A comprehensive Transport Assessment and Framework Travel Plan will be prepared to form part of the outline planning submission. This assessment will include a review of baseline conditions including traffic surveys of the surrounding road network. Junction and link assessments will be undertaken using these surveys and a forecast for future network growth, which includes committed and allocated sites. Should potential mitigation measures be required, they may be in the form of road improvements and/or further sustainable travel measures to reduce the need to travel by car. The proposed development would provide funding towards the delivery of any such mitigations.

A key consideration with a planning proposal such as this is to ensure that local services receive the investment they need to serve the additional demand arising from the development.

In addition to outdoor recreational facilities that will be provided within the proposed development, significant investment into local infrastructure such as healthcare and education will be generated.

Specific details about any financial contributions will be informed by consultation carried out by Bromsgrove District Council with statutory bodies such as the local NHS Integrated Care Board, highways authorities and Local Education Authority on their requirements.

All financial contributions will be agreed and secured via a legally-binding agreement (called a Section 106 agreement) between Taylor Wimpey and the council.

The outline proposals are at a very early stage, and we want to ensure that the outline proposals for Hagley align as much as possible with the aspirations and priorities of the community.

Following our outline consultation, we will review all feedback we receive during the consultation period. Alongside this, technical studies and site analysis will be ongoing, alongside collaborative work with statutory bodies. This will help to inform the process of finalising and submitting an outline planning application to Bromsgrove District Council towards the end of 2026.

Once the outline planning application has been submitted, this consultation website will be updated with information about the submitted plans and email notifications will be sent to all who have opted-in to receive them advising of the outline planning submission.

Once the outline planning application has been submitted and registered by Bromsgrove District Council, the council will carry out Statutory Consultation on the plans, seeking feedback from statutory bodies such as the local NHS Integrated Care Board, education providers and highways authorities, as well as members of the public.

The council will then make a decision on our outline planning application.

From a very early stage in the process, we want to ensure that our emerging proposals for Western Road, Hagley, align as much as possible with the aspirations and priorities of the community.

We have created this website to provide an opportunity for local people to view and help shape our proposals, providing feedback on local priorities for new homes, green infrastructure, outdoor recreation, connectivity and community investment.

Alongside the online consultation, we will also be holding a drop-in information event for those who prefer an in-person format or have limited access to the internet. This will take place as follows and all are welcome:

If you would like to be kept up to date about the new homes that will be available on this development if and when planning permission has been approved, you can do so by visiting the following webpage and clicking the ‘Register Interest’ button:

https://www.taylorwimpey.co.uk/new-homes/hagley/land-south-of-western-road

If local residents have any queries, please contact our consultation team at hello@twhagley.co.uk or 0121 6636614.